Very Important Post

A neat direct marketing hack I’ve frequently deployed on all new products when I want to gain instant traction is to offer a VIP service to potential customers.

The VIP service can come in the form of more features they would have to pay for at the next tier up.

Or faster, better service in the form of more responsive to feature requests, support requests or other value-adds.

All for the simple obligation of a referral or a testimonial.

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